PRESS RELEASEBREATHING SPACE RELAUNCHES WEBSITE WITH 'A LA CARTE' DESIGN
July 13, 2010
– For Immediate Release –
Griffen Mill Pixel Factory and Breathing Space are pleased to announce the relaunch of www.shiatsuhealth.com. Breathing Space is a client of the WebHealer website service, and the website redesign, completed on July 13, 2010 was carried out by Amanda, a member of Griffen Mill Pixel Factory using their innovative A La Carte design offering. The A La Carte service is the product of a collaboration with WebHealer who sought a system for producing unique and high quality designs at very low cost, that would appeal to their client base of professional therapists.
Amanda of Griffen Mill said "Shiatsu Healing was looking for a design with a professional, somewhat understated feel to it, so as not to come across too vibrant. Strong photography is a key feature of the A La Carte service we developed with WebHealer, and the client asked us to create initial options based on flowers, seashore, people, general nature, abstract and water images. In terms of shape, the look we settled on was to be more flowing and curvy, rather than structured, linear or boxy. As for colour, Shiatsu Healing requested open to colour - comps slip presently with blue and brown.. Finally there was a specific request: authentic personal professional mutual appeal healing ".
Key Features of the A La Carte service
- Common design platform to enable low cost development, yet still ensuring the uniqueness of every resulting design
- For clients without distinctive logos, the designs feature strong photographic imagery evoking an emotive reaction
- Sophisticated colour palette technology creates house colour scheme for professional ongoing content management
- Rapid development cycle
The duration of the project is often under a week, however clients are able to give feedback and request changes after initial examples are shown. This project began on June 22, 2010, and after 1 iterations of discussion, was completed 21 days later. Shiatsu Healing at Breathing Space said "I found the process a bit strange, but... - one client said how very much she loved the picture - not sure I've ever had such positive feedback before. - I get the feeling I've a few more enquiries coming through, but hard to tell (though using the new email system helps distinguish people coming via my website).
It took me a little while to get used to the picture, but I'm coming to like it a lot.
It would be good to have more linkup with specific design already used in publicity, and/or possibility of support with linking this new style to other publicity material - e.g. letterhead, comps slip, business card, other info sheets etc. Thanks again for your proactive work here. best wishes, Catherine.".
To find out more about Griffen Mill Pixel Factory visit www.griffenmill.com or call 0870 757 9878
For more information about Breathing Space, contact Shiatsu Healing. Telephone: 07905 504418. Email www.shiatsuhealth.com/contactform. Website: www.shiatsuhealth.com
Notes to editors
Client business summary: Breathing SpaceMeditation, Shiatsu and Do-in.
Extended client description: Shiatsu, Yoga and Chi Kung in Milton Keynes. Allow the body to take time out, relax, regroup and integrate on all levels - physical, emotional, mental and spiritual.
Client areas of specialism: shiatsu milton keynes, yoga milton keynes, chi kung milton keynes
About Griffen Mill: A team of freelance designers, working under the name of Griffen Mill Pixel Factory to provide quality assured bespoke and custom design services to clients of WebHealer and other divisions of PHD Interactive Ltd. Within the team are experienced designers from traditional print and graphic design backgrounds, as well as those with web and multimedia expertise. A La Carte projects are a specific design offering created to meet the needs of WebHealer clients.
Update: On April 18th 2013, the 500th A La Carte redesign was completed for a WebHealer client by the team at Griffen Mill Pixel Factory. For more details see the press release www.griffenmill.com/pdf/WEBHEALER_AND_GRIFFEN_MILL_ANNNOUNCE_500_A_LA_CARTE_DESIGNS.pdf