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Bespoke Design Case Study for Counselling Client

Elizabeth Whyte

On February 16, 2017 we completed a bespoke design project for this counselling client.

About the Client

Elizabeth Whyte is a Counsellor and Psychotherapist, accredited with the British Association for Counselling and Psychotherapy. She has more than 20 years experience.

Summary of Client Requirement

Elizabeth chose a Silver level "Super Hero" design for her website, featuring a wide banner image and optional fade-in text overlaid on it. This was to make a big impression on the website visitor.

Design Considerations

The first image Elizabeth chose worked quite well in a wide format, but with the cropping required didn't really work as well as she had hoped. However, with a bit more searching she found an ideal "caterpillar becomes a butterfly" type image that both gave a positive vibe to the website, and also allowed for nice bright colour choices to be made for the other website elements.

Client Testimonial

"I am really pleased with my newly upgraded website and want to thank you for the trouble and care you took to help me work out the design. I didn't find the choice of design easy and was thankful to have your flexibility and input to enable me to make a good decision. I felt you had an enthusiasm for it which was encouraging. The resulting newly upgraded website feels very good and exceeds my hopes. I will recommend your work. Thank you."


Primary areas of focus: Blackheath, Greenwich and Chislehurst

Designer: David Law.

Project completed: February 16, 2017
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New Stuff

With the recent launch of Active Images, PHD Interactive have added a great facility to their website editor that we recommend clients make use of. It aids navigation and provides us designers with a great tool to engage visitors and encourage them to take a look at what's on offer... ideally resulting in an enquiry, subscription or some form of action. The website editor includes some free 'call to action' graphics (such as the one opposite) and we're also enjoying making custom graphics for our clients. Get in touch if you'd like us to make something for you.

Recent Client Work

“David made the whole process of upgrading my website to silver very easy to do. Since I have little technological ability he made the process easy to understand. The emails I received from him were prompt and courteous. I felt reassured that my business needs to promote my website were being handled in a professional manner. ” See full case study