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Bespoke Design Case Study for Complementary Therapy Client

Food Energetix

On October 20, 2016 we completed a bespoke design project for this complementary therapy client.

About the Client

Suzanne Reid is a member of both the British Acupuncture Council and the Register of Chinese Herbal Medicine, and has a passion for vibrant and healthy living and preventative and natural medicine.

Summary of Client Requirement

Suzanne chose a Silver "Super Hero" design for her website, to give her website a unique look featuring a mix of her own images and wide feature images to go with the various website pages.

Design Considerations

Suzanne provided several images of her own as potential feature images, but the nature of the Super Hero design is that the final version of the images needs to be very wide and not too deep on the page. So she was happy to discard some of these as unsuitable, and use just one of them which fitted the bill, when it was rotated and cropped to shape. Then she selected various other images from the Shutterstock website, and these were purchased and adjusted where possible and used as feature images at the top of some of her other website pages. Even the images which weren't so suitable as header images still made an impact though, so Suzanne decided to buy these anyway to be used elsewhere on her website. One such example is the lovely image on the "Womens's Health" page. Website colours were set as restful greens, to allow the images to stand out, and keep a natural feel to the website.

Client Testimonial

"The daunting task of designing and creating a website was made quite easy with David’s Law’s help and thoughtful manner. I needed to create a site which enabled a broad range of treatments and images which needed to be effective and coherent. His recommendations and work on design were excellent and timely. I would certainly recommend him."

Website: www.client306.webhealer.net

Primary areas of focus: West London

Designer: David Law.

Project completed: October 20, 2016
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New Stuff

With the recent launch of Active Images, PHD Interactive have added a great facility to their website editor that we recommend clients make use of. It aids navigation and provides us designers with a great tool to engage visitors and encourage them to take a look at what's on offer... ideally resulting in an enquiry, subscription or some form of action. The website editor includes some free 'call to action' graphics (such as the one opposite) and we're also enjoying making custom graphics for our clients. Get in touch if you'd like us to make something for you.

Recent Client Work

Site: www.annabelrichcounselling.co.uk
“David made the whole process of upgrading my website to silver very easy to do. Since I have little technological ability he made the process easy to understand. The emails I received from him were prompt and courteous. I felt reassured that my business needs to promote my website were being handled in a professional manner. ” See full case study